Medivest

Medivest

ABOUT

Medivest is a leader in Calgary medical reality development. Their unique floor plans and convenient locations put them at the head of the pack. Their buildings are custom-designed for medical use and optimize the space for maximum efficiency. They advocate private ownership of their condos to increase value for their buyers. Buying the property gives doctors more control over the building and future changes. Medivest gets doctors to consider the benefits of ownership by exposing the compelling numbers. When a client sees the undeniable difference between leasing and buying, the choice is easy.

CHALLENGE

Medivest had 3 main goals:

• To expand their network
• Increase the rate they connect with prospective buyers
• Improve their brand's visibility in the Calgary market

Their unique challenge was getting in front of high-profile individuals that have limited time. They needed to connect with the next generation of doctors and showcase the benefits of private ownership. Medivest wanted to emphasize that ownership is easy - despite it not being the standard. They want their advertisements to empower clients to think outside the box. To grow their network, they needed print and digital advertisements.

INSIGHT

First, we rebranded Medivest. Then, we generated marketing collateral and created digital and print advertising. Medivest’s target demographic is young, busy doctors, so we focused on mobile-friendly digital ads. We explored a variety of different lead development technologies and found one to be extremely successful.

Our designer created animated ads that we used in a targeted social media campaign. These ads brought potential clients to the website; once there we could showcase Medivest’s products. By monitoring the ads, we collected website traffic data and polished our ad placement formula.

To compliment the digital marketing, print ads were made that used similar imagery. These were strategically placed in magazines for medical professionals to optimize their effectiveness. The creation of outdoor billboard ads built brand awareness.

RESULTS

Their new branding gives them a solid foundation to grow their business. Our marketing increased interest and sales of Medivest offices worth tens of millions. They have connected with more doctors and improved their SEO to build brand awareness in the Calgary market. We continue to monitor and revise our lead generation tactics to maximize results.

Testimonials

  • Arc Reactions truly understand our company and values. They help us keep connected with our clients so we can stay at the forefront of green living in Calgary. They have created a vibrant space online that engages our readers with regular and relevant content.

  • As a Client of Arc Reactions, we have worked closely with their team to create a message that is genuine to our company. They allow us to connect with our clients and potential clients in a way that sets us apart from the competition. It is always a pleasure to work with AR.

  • Arc Reactions consistently supplies us with quality services that we can depend on. Their inclusive and creative approach to marketing always leaves us feeling confident in our partnership. I trust their work and would recommend them to anyone looking for a marketing agency.

  • We’re exceptionally pleased with the quality of work from Arc Reactions. David and his team were readily available to answer questions, and were prompt with edits to our website. Being a small organization we had some specific website needs; Arc Reactions developed a strategy and offered effective solutions. We appreciated the creativity and proficiency ARC Reactions delivered to our group.

    – Evan P. [Kids Up Front Ottawa]

We're Here To Help

Are you ready to create something amazing? Have questions about design or promoting your business? We’re happy to help!

There are lots of ways to get in touch with us. You can find us on social media via the links below. Or, if you’re feeling formal, fill out the form to the left and we’ll get back to you shortly.

info@arcreactions.com

Calgary

104 – 1240 Kensington Rd. NW, Suite 323 Calgary, AB, T2N 3P7

Toronto

720 King St. West, Suite 317 Toronto, ON, Canada M5V 3S5

India

416, Krishna Apra Plaza, Sector 18, NOIDA, NCT of Delhi

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